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December 7, 2023

5 Essential Digital Marketing Strategies for Small Businesses

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December 5, 2023

Should I Use Google Ads on My YouTube Videos?

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November 30, 2023

How Do You Find PPC Competitors?

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November 28, 2023

How and Why You Should Use Google Ads for Video

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November 23, 2023

Content Promotion: How to Balance Organic Results With Paid Ads

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November 21, 2023

5 Reasons for Hiring Local SEO Services: An Overview

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February 22, 2023

Google’s E-A-T: What Is It and How Does It Impact Your 2023 Marketing Goals

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February 15, 2023

New Year, New You? ….. Well, the Same Applies to Your Business. 2023 Is the Year to Focus On Building Back!

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February 8, 2023

How to Make a Website Mobile-Friendly

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February 1, 2023

Small Business Marketing Ideas and Tips for Business Owners

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January 25, 2023

Google’s E-A-T: What Is It and How Does It Impact Your 2023 Marketing Goal

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January 11, 2023

How to Grow Your Plumbing or HVAC Business With Multi-Media

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January 4, 2023

Here’s Why You Should Stop Googling Yourself

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December 28, 2022

What Home Services Business Owners Should Expect From SEO

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December 21, 2022

Not All Backlinks Are Black Hat SEO

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December 14, 2022

Why Mobile Device Targeting Is Important for Home Services PPC Campaigns

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December 7, 2022

Fake Google Business Page Requests On The Rise

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November 30, 2022

SEO: 7 Failproof Techniques to Boost SEO in 2023

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November 23, 2022

SEO: Massive SEO and Content Shifts You Need to Master Right Now

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November 16, 2022

The Modern Search Landscape: How and Where to Reach Your Target Audience

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November 9, 2022

SEO: The Basics of Google Business Page Listings Optimization

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November 2, 2022

A Guide to Billboard Advertising Costs in 2022

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October 26, 2022

Holiday Marketing Tips For Small Businesses

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October 19, 2022

How to Grow Your Plumbing or HVAC Business With Multi-Media

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October 5, 2022

Your Website Could Be Holding You Back: The Best Kept HVAC Website Secrets

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September 28, 2022

Voice Search Tips for Home Service Businesses

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September 21, 2022

Things to Do After Your HVAC Company Gets a Five Star Review

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September 14, 2022

Google Local Service Ads or Google PPC Ads for HVAC Businesses

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September 7, 2022

4 Tips on Training Your Technicians to Sell

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Google Business Profile New Reporting Features

August 24, 2022

Google Business Profile New Reporting Features

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4 Things That Affect Your HVAC Business Repu

August 17, 2022

4 Things That Affect Your HVAC Business Reputation

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How Does a Blog Help My Plumbing Business

August 10, 2022

How Does a Blog Help My Plumbing Business?

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Is It Time For an HVAC Website Redesign

August 2, 2022

Is It Time for an HVAC Website Redesign?

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Does Your Website Hosting Impact Your SEO Performance?

July 27, 2022

Does Website Hosting Impact SEO Performance?

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What Social Media Tools Are Best for Small Business Owners?

July 20, 2022

Must-Have Social Media Tools for Small Business Owners

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4 Email Marketing Examples For Home Services

July 14, 2022

4 Email Marketing Examples for Home Services

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4 Advertising Tips for Plumbers that’ll Make Your Business Blossom

July 6, 2022

4 Advertising Tips for Plumbers That’ll Make Your Business Blossom

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June 29, 2022

10 Ways To Get Referrals for Your Home Services Business

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June 22, 2022

Why Your Home Services Business Needs a Blog

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Google Responsive Display Ads Changes for 2022

June 15, 2022

Google Responsive Display Ads Changes for 2022

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June 9, 2022

Why SEO Is a Great Investment Not Just a Cost for HVAC Contractors

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May 25, 2022

5 Ways Local Tampa Plumbing Businesses Can Use Video

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4 Keys to a Great Website Design

May 18, 2022

4 Keys To A Great Web Design

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Why Tampa HVAC Businesses Should Optimize Marketing for Mobile

May 11, 2022

Why Tampa HVAC Businesses Should Optimize Marketing for Mobile

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Branding Strategies for HVAC Contractors

May 4, 2022

Branding Strategies for HVAC Contractor

Optic Marketing Group Blogs
map location pins on a cellular device

April 13, 2022

What Is Local SEO and Why Local Search Matters for Tampa HVAC Companies

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March 24, 2022

Local SEO for Tampa Plumbing Companies

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March 16, 2022

The Best Facebook Ads for HVAC Companies in 2022

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March 9, 2022

Is SEO for an HVAC Company Worth It?

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March 1, 2022

Why Google’s Page Experience Update Is Important for HVAC Contractors & Plumbers in 2022

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February 23, 2022

How to Grow Your HVAC Business in 2022

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February 15, 2022

3 HVAC Sales Tips to Boost Your Business in 2022

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February 8, 2022

HVAC Social Media Post Ideas for 2022

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February 2, 2022

How to Get Ranked on Google Maps: Tips For Plumbing and HVAC Contractors

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January 21, 2022

Google My Business Is Now Called Google Business Profile: An Update

Optic Marketing Group Blogs
keyboard with button that says OTT

September 15, 2021

What Is OTT Marketing and How to Use It to Grow Your Business

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money puzzle

September 7, 2021

Get a Head Start on Planning Your Marketing Investment for 2022

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hvac tech working on a unit

September 1, 2021

How to Market Your HVAC Company the Right Way

Optic Marketing Group Blogs
desk with computer and laptop

August 24, 2021

Your Website Could Be Holding You Back: The Best Kept HVAC Website Secrets

Optic Marketing Group Blogs
someone working on the computer

August 3, 2021

Our Top 10 Tips For Better Local SEO For Your Home Services Business

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Portrait of happy smiling female customer support phone operator at workplace.

July 27, 2021

Why Your Calls Are Not Turning Into Sales (How To Find Holes In Your Customer Journey)

Optic Marketing Group Blogs
HVAC with hologram businessman concept

July 20, 2021

Does Traditional Advertising Still Work for HVAC Business?

Optic Marketing Group Blogs
Google search bar

June 23, 2021

Google’s Page Experience Update

Optic Marketing Group Blogs
charts

June 2, 2021

How to Grow Your Plumbing or HVAC Business With Multi-Media

Optic Marketing Group Blogs

May 25, 2021

Save Time While Rapidly Increasing HVAC Leads With Marketing Automation

Optic Marketing Group Blogs

May 18, 2021

HVAC Marketing Ideas, Strategies and Tips For 2021

Optic Marketing Group Blogs

May 11, 2021

Recent Facebook Changes and What They Mean For Your Business

Marketing Latest News

April 5, 2021

It Takes Money to Make Money – How to Determine (and Maximize) Your HVAC Marketing Investment

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March 23, 2021

Quarterly Promotions: The Importance of Regular HVAC Offers and Promos

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arm that says strategy

March 18, 2021

Discover the Difference: What Makes Our HVAC Marketing Agency Unique

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February 23, 2021

Top Local SEO Tips for Home Service Companies

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February 16, 2021

Which is Better For HVAC Marketing? Online or Offline Marketing?

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Google.com

February 10, 2021

Here’s Why You Should Stop Googling Yourself

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January 26, 2021

The Major Benefits of Call Tracking for Your Home Services Business

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January 19, 2021

6 HVAC Customer Service Tips to Implement Immediately

Marketing Latest NewsServices
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December 22, 2020

The Dos and Don’ts for Getting More Business Reviews

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HVAC poster

December 15, 2020

Top 10 Tools to Help Your Home Services Business Grow Online

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December 6, 2020

SEO Is Not Dead: The Importance of SEO For Small Businesses

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November 30, 2020

Best Facebook Ad Types for Home Services

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November 23, 2020

The Secrets to an HVAC Company Website That Converts

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November 17, 2020

How to Choose the Best HVAC Marketing Company

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November 12, 2020

8 Tips on Successful Marketing Automation for HVAC Companies

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family holding presents

November 5, 2020

Holiday Marketing Tips For Small Businesses

Marketing Latest NewsServices
Male technician repairing air conditioner safety uniform indoors.

October 27, 2020

How To Grow Your HVAC Business with Full-Service Marketing

Marketing Latest NewsServices
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October 20, 2020

5 Outdated Digital Marketing Tactics to Stop Using Immediately (and What to Do Instead!)

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connected tv advertising

October 9, 2020

This Is What You Need to Know About Connected TV Advertising

Marketing Latest News
advertising agency

October 5, 2020

Here’s How a Good Advertising Agency Can Transform Your Business

Marketing Latest News
attract customers

September 28, 2020

How Advertisers Can Attract Customers This Fall

Marketing Latest News

September 24, 2020

Google Local Ads Brings Bidding Features

Marketing Latest News
media buying

September 22, 2020

The 3 Stages of the Media Buying Process

Marketing Latest News
outdoor billboard

September 15, 2020

A Guide to Billboard Advertising Costs in 2022

Marketing Latest News
during a recession

September 8, 2020

This Is the Importance of Advertising During a Recession

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Google Guarantee

September 1, 2020

Our Definitive Guide to the Google Guarantee Program

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negative reviews

August 11, 2020

How to Turn Negative Reviews Into Positive Business

Marketing Latest News
phone in grass with TikTok app open

July 27, 2020

Should Your Home Services Business Be on TikTok?

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Paper with Americans with Disabilities Act (ADA) on a table

July 8, 2020

A Business Owner’s Guide to ADA Compliance

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red phone

June 8, 2020

Customer Service – Call Handling Tips

Marketing Latest News
hand holding a phone scrolling through social posts

July 5, 2019

How To Make Social Post Convert Into Revenue

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hand holding a phone showing social media apps

July 5, 2019

The Best Social Media Platforms For Business

Marketing Latest News
woman drinking coffee looking at computer

June 25, 2019

Why Are Marketing Videos So Important In 2019?

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video lights in a white room

June 11, 2019

Top 10 Video Marketing Best Practices For Small Businesses

Marketing Latest News
keyboard and phone on a desk with glasses

April 25, 2019

Best Practices For Call-To-Actions For User Experience

Marketing Latest News
color wheel

April 15, 2019

Call-To-Action That Work: 10 Examples To Test

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a desk with magazines and pens and pencils

September 27, 2018

How To Start Using Sensory Marketing Strategy & Branding Guidelines


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