Nearly 50% of all Google searches are local. If you’re trying to reach nearby clients, use local search engine optimization (SEO) this year. You can improve your search engine rankings to reach consumers who need a plumber.

Not sure how to start using local SEO for Tampa plumbers? Here are five local SEO tips to help you get started.

With these tips, you can put your Tampa plumbing business on the map! More people will find your business online, helping you generate more leads.

Set your business up for success. Get started with these five SEO tips today.

1. Optimize GMB

First, make sure to claim your Google My Business (GMB) listing. You can get started here.

Your GMB listing will help locals learn more about your business. For example, your profile can display your:

  • Business name
  • Hours
  • Website
  • Customer reviews
  • Location
  • Phone number
  • Photos/videos
  • Recent posts

Optimizing your GMB listing could help your listing appear for more local searches. Then, consumers can contact you straight from your profile.

Make sure the information that appears on your profile matches what appears on your website. Google looks for consistency to confirm your information.

Take the time to update your listing with fresh content throughout the year, too. For example, you can post updates or share new photos.

Otherwise, make sure your GMB listing matches what appears on other online directories like Yelp.

2. Add Location Pages

As you use these local SEO tips, it’s important to make sure consumers know you’re local. Update your website by adding location-specific pages.

Let consumers know about the services you offer in each location. If you have multiple plumbing businesses in Tampa, add a page for each storefront. Use location-specific keywords on the page, too.

3. Create Content

Improve your local SEO for Tampa by gathering keyword research. What keywords do clients search when looking for a local plumber? Try to choose longer keywords that are more precise.

Then, create blog content using those keywords.

Fresh content can help your Tampa plumbing business rank higher for specific keywords. Higher rankings can help you generate more site traffic and brand awareness.

4. Use Schema Markup

Schema geographic markup can make it easier for Google to crawl and index your content. Google will have an easier time finding your address and phone number.

If you’re not sure how to get started, consider working with an experienced SEO agency.

5. Generate Reviews

About 93% of people read reviews to determine the quality of local businesses. Reviews can boost your credibility. You can stand out from other plumbers in Tampa if you have a strong, positive reputation.

Ask clients to post their reviews on your GMB listing. Make sure to generate fresh reviews throughout the year.

Reach More Customers: 5 Local SEO Tips for Tampa Plumbers

Using these local SEO tips for Tampa plumbers can help more people find your business online. Then, you can start generating fresh leads and helping new clients. With a strong local SEO strategy, you can get ahead of other plumbers in Tampa!

Remember, you don’t have to develop your SEO strategy alone. We can help.

Contact us today to get started.