Social marketing solutions took everyone by surprise when the internet started; no one imagined that it would be this big and relevant in the way we communicate and use the information around the world. Soon afterward, social media merged and became a pivotal moment in the way people made use of the internet. Social media for business is a thing no one imagined at the beginning of these social media platforms. At first, it was all about hooking up and meeting new people, but now it has become the hub of digital marketing.
Social media is a widely used platform on the internet and comes in many types that serve different purposes, making it very challenging for businesses to choose which social media to market their products. Social media can come as business networks, forums, photo sharing platforms, blogs, chat apps, social gaming, and social networks. Statistica said, “The influence of social media is ever growing; out of 4.021 billion internet users worldwide, 3.196 billion of them are active social media users, and this number grows by an average of 13% every year”.
The following is a list of social media websites that present-day businesses can utilize for their business and how relevant they are to different business concerns.
Facebook: This is the most popular social media on the internet, and according to Statistica, has more than 1.5 billion daily users and 2billion active accounts. Whether you want to create awareness for your brand, advertise your brand, generate website traffic or improve lead generation, Optic Marketing Group has professionals that can utilize the tools available on Facebook to give your business and jump start. We can help you target your audience by Age, Employment, Gender, Purchasing behaviors, and Users’ interests.
Twitter: This is the king of news, this social media defines the proverb that news spreads like wildfire, according to HootSuite, of all Twitter users, 74% follow small businesses to receive product updates. With this type of clue, it will be a significant error to overlook this social media when it comes to Social media marketing Solutions. Twitter is known for providing real-time updates, utilizing hashtags perfectly well, and using the retweet feature to spread news and updates.
Instagram: This can be called a department of Facebook because it is owned by Facebooks and takes care of 1 aspect of what Facebook does, Pictures, and video clips. People tend to remember what they see easier than what they’ve read. Optic Marketing Group can help you to organically grow your followers on Instagram to increase your client base, and the other sweet thing about Instagram is that you can link your products to your website.
Snapchat: This platform targets and hits Millennials, almost everybody on SnapChat is below 35yrs old making it an excellent place to reach teenagers, SnapChat makes use of typically short videos that are only visible for 24 hours, a lot of videos are viewed here, and it is a strong force to reckon with.
Let’s Get Started
Here at Optic Marketing Group, we understand your social media needs, and we have mastered the tools used in these social media platforms to generate huge conversions for your business. Book an appointment with us and tell us about your business. We will help you set up a strong social media presence that will cater to your social media marketing solutions.